Voodoo SAS, also known as Voodoo.io, is a French technology company specializing in the development and publishing of video games. It was founded in 2013 and is headquartered in Paris, France. In 2022, their applications have surpassed 6 billion installations worldwide.
According to reports, Voodoo has acquired BeReal, a social networking platform, for $537 million. This acquisition will allow BeReal to develop and launch new features and focus on growth through organic and paid marketing in different sectors.
The report also mentions that the CEO of BeReal will be leaving the company after the transition period. Voodoo has proven itself in mobile app development and plans to invest in BeReal, providing its expertise in product strategy, growth, and infrastructure.
BeReal is a social networking app launched in 2020, which emphasizes authenticity by encouraging users, through a daily push notification feature, to share unfiltered moments and photos from their daily lives.
