Playtika Holding Corp. is an Israeli digital entertainment company founded in 2010 and headquartered in Herzliya, Israel. It specializes in the development and publication of mobile games. As of 2021, the company had over 35 million monthly active users.
According to reports, Playtika has announced plans to acquire SuperPlay for $700 million USD upfront. This deal could potentially reach up to $1.95 billion USD if SuperPlay meets certain financial targets over the next three years.
The report further mentions that the deal is expected to close in the fourth quarter of 2024 and is aimed at expanding Playtika’s leadership in mobile gaming.
SuperPlay Games is a game development studio and publisher founded in 2010 and headquartered in Tel Aviv, Israel. It creates engaging and entertaining games for different platforms.
