Snapchat Launches New AI Feature

Snapchat is a multimedia instant messaging platform developed by Snap Inc, a social media company headquartered in California, USA. Its primary feature is that pictures, videos and messages are usually available for 24 hours until they disappear, although this setting can be changed for messages only. Snapchat was founded in 2011 and boasts of over 290 million daily active users (DAU) as of 2021.

Snapchat recently announced the launch of Dreams, an AI powered feature that allows users create up to 8 AI modified instances from their existing selfies for free. The report further mentions that the gradual roll out will be available to snapchatters in Australia and New Zealand first, with others to follow over the next few weeks.